Inspired by Marshall McLuhan’s “Galaxy Gutenberg”(1962), ARITA was born as the ARITA Galaxy, consisting of 3 languages, 4 fonts, and 19 type families. The inner spaces(known as “counters”), which are elements that reveal the characteristics of the characters, were deconstructed and reinterpreted to be implemented in Amore Seongsu and mobile screens. The lethargic galaxy of Windows is amplified into a new dimension on mobile screens, offering a unique text-reading experience. The meticulously overlapped ARITA fonts resemble siblings, with similar expressions yet each peculiar in its own way.

Project
Year 
Disciplines
Location 
Artists 
Develop 

The Voice that beautifies the World: ARITA: The Arita Galaxy
2023, 2024
Exhibition (Installation)
AMORE Seongsu, AMORE Busan
Hyojung Yang and Yuseon Park
Yonghun Bak